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Bachelor of Arts (Second Major: Public Relations)

Bachelor

The Bachelor of Arts with a Major in Public Relations at the University of Notre Dame Australia equips students with essential skills in corporate communications, event handling, crisis management, and e-public relations, preparing them for diverse roles in business, government, and non-profit sectors.

Key details

Degree Type

Bachelor

Duration

3 - 8 semesters full-time

Course Code

3009, 015324A

Study Mode

In person

Intake Months

Feb, Jul

About this course

Bachelor of Arts (Second Major: Public Relations)

Are you interested in corporate communications and public relations? Public relations professionals play a vital role in modern business, and government departments and the not-for-profit sector also value their skills. The University of Notre Dame Australia's Bachelor of Arts with a Major in Public Relations will teach you valuable skills, including corporate communications, event handling, crisis management and e-public relations - all essential for good reputational management. Kickstart your public relations career today.

Entry requirements

Academic requirements for this program are outlined below. In addition, to be eligible for admission, all applicants need to satisfy the Minimum University Admission Requirements outlined. These include those relating to minimum age and English Language Proficiency. We also consider your application more broadly - your non-academic achievements (such as any previous leadership roles, volunteering, work, church and/or community involvement) as well as personal qualities - your aspirations and interests and your capacity to complete your chosen program. See Individual Factors for further details regarding this.

Applicants with recent Secondary Education

Prescribed ATAR/Selection Rank*
Equivalent International Baccalaureate (IB) score

*Selection Ranks include ATAR plus Adjustment Factors.

Applicants with Higher Education

Successful completion of 2 subjects at an undergraduate level or higher*
Successful completion of the Notre Dame Tertiary Pathway Program (TPP), or a tertiary preparation program from another institution that is deemed to be of a similar academic rigour to the Notre Dame TPP

*Applicants who have successfully completed subjects at another University, which are relevant to the selected program of study, may be eligible for credit (Advanced Standing).

Applicants with Vocational Education and Training (VET) study

Successful completion of AQF Certificate IV or higher from an accredited provider such as TAFE or a Registered Training Organisation (RTO)

Applicants with Work and Life Experience

Applicants who left secondary education more than two years previously and who have not undertaken VET or higher education study since may be considered for direct entry. This includes applicants who have completed Steiner, Montessori or home school curriculums. To qualify, applicants must be 20 years of age as at 1 March in the year of intake and meet one or more of the following:

Applicants who have completed at least two years of relevant work experience may be considered for direct entry. Applicants must provide evidence of their work experience, including duties undertaken and years of experience, and they must demonstrate that they have the academic capability to undertake undergraduate studies. The Special Tertiary Admissions Test (STAT) may be required*.
Completion of STAT with scores of at least 150 in the Multiple Choice section and 150 in the Written English section*.
Completion of two Year 12 WACE, HSC or equivalent exams, with a result equivalent to the Indicative ATAR/Selection Rank listed under Secondary Education section above.

*STAT results must have been obtained within the last three calendar years in order to be considered (e.g. for 2024 admission, STAT results obtained in 2023, 2022 or 2021 can be considered).

Study locations

Sydney

What you will learn

Learning outcomes

Upon successful completion of the Bachelor of Arts graduates will be able to:

Demonstrate broad theoretical and practical knowledge, with depth in the underlying principles and concepts of one or more disciplines or practice areas
Identify appropriate sources and evaluate information
Demonstrate an awareness of different conceptual approaches and/or research methods
Demonstrate the technical skills, professional skills and ethical practice required by one or more disciplines
Synthesise knowledge and apply skills in order to solve complex problems
Communicate arguments and/or ideas in a range of forms
Work independently and, where appropriate, in collaboration with others
Reflect upon personal knowledge, skills and experiences

Career pathways

Graduates of this program can follow diverse career paths in the private and public sectors; many employers will welcome the transferable skills. The following careers are open to graduates of this program: event management, media relations or public relations, and speechwriting for government, private or not-for-profit organisations.

Course structure

Program summary

Year One

ARTS1000 Academic Writing, Communication and Research
BUSN1220 Principles of Marketing

Year Two

BUSN2030 Business Research Methods
BUSN2580 Introduction to Public Relations
Public Relations Writing
BUSN2000 Events Management

Year Three

BUSN3350 Issues and Crisis Management
BUSN3370 Corporate Public Relations
BUSN3180 E-Public Relations

Core Curriculum

CORE I: Foundations of Wisdom
CORE II: Elective
- Electives in philosophy and/or theology
- Professional embedded electives that integrate studies in a profession with philosophy and/or theology
- An option to undertake a pilgrimage embedded in the study of the philosophy and theology of pilgrimage, e.g., World Youth Day
- An option to undertake a course that integrates philosophy & theology with community service and charity work
- An option to undertake an elective in philosophy, theology, and the liberal arts contained within an international experience

Plus an additional eight subjects for a primary Arts major plus four electives (undertaken during Years One, Two and/or Three).

*The Public Relations major may only be undertaken as a second major (i.e., an Arts Major must be selected as the first Major).

Credit for prior study or work

Applicants who have successfully completed subjects at another University, which are relevant to the selected program of study, may be eligible for credit (Advanced Standing).

How to apply

### Entry requirements NSWAcademic requirements for this program are outlined below. In addition, to be eligible for admission, all applicants need to satisfy the Minimum University Admission Requirements outlined. These include those relating to minimum age and English Language Proficiency. We also consider your application more broadly - your non-academic achievements (such as any previous leadership roles, volunteering, work, church and/or community involvement) as well as personal qualities - your aspirations and interests and your capacity to complete your chosen program. See Individual Factors for further details regarding this.

Graduate outcomes

Graduate satisfaction and employment outcomes for Business & Management courses at The University of Notre Dame Australia.

92.2%

Overall satisfaction

91.1%

Skill scale

80%

Teaching scale

71.3%

Employed full-time

$59.5k

Average salary

Data source